Description
Agro.kg is an agricultural portal for a one-way dissemination of agricultural news and a forum that offers a two-way exchange for users to send and receive content and engage into interactions in the field of agriculture. The portal offers also services for the purchase and sale of products, training materials, familiarization with agricultural news and participation in agricultural forums. Key features include comprehensive market information, weather forecasts, and expert advice. Distinctively, it facilitates direct communication between farmers, suppliers, and buyers, fostering collaboration and knowledge exchange. The platform addresses the challenge of information asymmetry in Kyrgyz agriculture, empowering stakeholders to make informed decisions and enhancing overall efficiency in the agricultural value chain.
Technology
Agro.kg is an agricultural portal providing diverse services and information. It offers users access to crucial agricultural information and news about the agricultural sector in the country, along with the opportunity to engage in forum discussions on various agricultural topics. Users can also post agricultural advertisements for buying or selling products. The users also have the possibility to search through google and be updated about the weather conditions and use the shared calendar to be updated about the events on the field. Registered users can create new topics and reply to existing ones, subscribe to forum topics and sections to receive updates, add events to calendar, make new friends, customize forums to suit user’s preferences.
Target
The main users of the Agro.kg are farmers and the private sector. Users must register and log-in if they want to add content into the forum, whereas the platform can be accessed by any web visitor without log-in.
Business model
Agro.kg is free for users and generates revenue through online advertisements.
Impact
Agro.kg aims at fostering connectivity and information exchange in the agricultural sector of Kyrgyzstan. The platform facilitates networking among them through forums, enabling discussions on crucial agricultural topics, publicizing products for sale or purchase, and providing updates on relevant subjects and events. It can reduce information gaps among farmers, suppliers, and buyers by providing real-time and precise market data. The platform facilitates direct linkages in the food and agriculture value chain, enabling users to identify nearby shops, markets, and communities for buying or selling inputs. The platform can serve also as a digital marketplace, allowing the effective promotion of agricultural goods.
Partners
ICCO (Part of Cordaid); Helvetas
Four Betters
Better production
