DescriptionOverview of the initiative and its approach.
Ebazaar.ge is a digital marketplace platform designed to connect Georgian farmers, cooperatives, and agribusinesses with buyers across the country. The solution enables the online listing, promotion, and sale of agricultural products, supporting market access, rural development, and food system efficiency. Ebazaar.ge is relevant for improving agricultural value chains and supporting food security through digital trade.
TechnologyTechnology used by the initiative.
Ebazaar.ge is based on a web platform that allows users to register, create product listings, manage orders, and process payments online.
TargetUsers, groups, or communities targeted by the initiative.
Ebazaar.ge serves smallholder farmers, medium and large farms, agricultural cooperatives, rural communities, and food consumers in Georgia. The platform enables producers to reach new markets and buyers to access a wide range of local agricultural products.
Business modelHow the initiative delivers and sustains its value.
Ebazaar.ge operates on a fee for service and subscription model, where sellers may pay a commission per sale and/or a subscription fee for premium services or enhanced visibility. Buyers can access the platform free of charge.
ImpactThe observed or intended effects of the initiative.
Ebazaar.ge aims to facilitate the digitalization of agricultural trade in Georgia, increasing market access for rural producers and supporting the sale of local products. The platform can contribute to rural economic development and the modernization of food supply chains.
Four BettersThe FAO Four Betters supported by the initiative.
Better life
