Pour de Bon

Farmer-to-consumer e-commerce supported by an intermediary

Description

Pour de Bon is an intermediary with e-commerce platform selling products from smallholder farmers and artisan food makers across France, allowing customers to order fresh produce, regional specialties, groceries and specialty items and have it delivered to their doorstep. It serves both consumers seeking quality, traceable local products and producers looking for wider market access beyond their immediate region. Pour de Bon works with logistics partner Chronopost for cold chain delivery.

Technology

  • E-commerce/online marketplace
  • E-payment

Pour de Bon operates through a web-based e-commerce platform accessible on desktop and mobile browsers, enabling users to search, browse and order products from multiple local producers in a single transaction. The platform aggregates product listings, manages shopping carts, secure checkout and payment processing.

Target

  • Food consumers

The main users of Pour de Bon are urban food consumers. As of January 2026, Pour de Bon sources products from over 700 farmers and artisans across France.

Business model

  • Markup

The platform adds a margin on top of farmer’s set price. Customers pay separately for home delivery.

Impact

Pour de Bon aims to enhance market access for small farmers and artisan food producers by offering a digital channel that reaches beyond local farmers’ markets, potentially increasing producer income and diversifying sales channels. For consumers, it aims to improve access to regional, local and artisanal foods while offering transparency on origin. As of January 2026, Pour de Bon represents products from over 700 local farmers on their website.

Partners

Chronopost

Four Betters

  • Better life

Sustainable Development Goals

  • SDG 9: Industry, innovation, and infrastructure
  • SDG 11: Sustainable cities and communities
  • SDG 12: Responsible consumption and production
For detailed description of each attribute and parameter, check the AgriTech Observatory Taxonomy >

Analytics

Explore analytics related to this entry

Technology prevalence

Loading analytics data...

Source: FAO AgriTech Observatory

Entry type breakdown

Distribution of observatory entries by Entry Type.

Loading analytics data...

Source: FAO AgriTech Observatory

شعار تحالف المنافع العامة الرقمية

مرصد AgriTech معترف به كمنفعة عامة رقمية من قبل تحالف المنافع العامة الرقمية