DescriptionOverview of the initiative and its approach.
Souke is an online farmer directory that connects consumers with nearby farmers, artisans and local producers selling food directly to the public. It serves consumers seeking local, seasonal and transparent food options and producers looking for greater visibility without managing e-commerce operations.
TechnologyTechnology used by the initiative.
The directory is aggregating producers in a single searchable online map and a list of farms with contact details.
TargetUsers, groups, or communities targeted by the initiative.
The main users of Souke are food consumers and farmers.
Business modelHow the initiative delivers and sustains its value.
Souke is free to use for farmers and consumers. Consumers use the service free of charge to discover nearby producers, while transactions, payments and logistics take place directly between buyers and sellers outside the platform. The micro-enterprise behind the directory generates revenue by providing additional software and technical services to farmers, by this subsidising the public directory.
ImpactThe observed or intended effects of the initiative.
Souke aims to improve visibility and discoverability of local farms.
Four BettersThe FAO Four Betters supported by the initiative.
Better life
