Tnakan

Specialized online marketplace for fresh, pure and homemade products

Description

Tnakan is an online marketplace designed to facilitate direct sales between farmers and consumers. The platform features categorized sections for products such as meat, dairy items, bread, and spices.

Technology

  • E-commerce/online marketplace
  • Website

Operating through its website, Tnakan offers a range of goods sourced from local farmers. Customers can choose to pay either online or in cash upon delivery. The marketplace is available in Armenian and English languages.

Target

  • Food consumers

Tnakan’s target consumers are those who prefer natural products and seek goods sourced directly from local farmers. The platform is designed to facilitate access to such products through its online marketplace.

Business model

  • Fully free

Tnakan is a free online marketplace that enables customers to order products such as meat, dairy items, fresh fruits, and vegetables directly from farms. The platform facilitates delivery within a few hours and offers payment options either online or upon delivery.

Impact

Tnakan facilitates connections between farmers and end consumers by improving market access. The platform enables direct sales of products described as natural and of quality, supporting a model that emphasizes producer-to-consumer interaction without intermediaries.

Four Betters

  • Better nutrition

Sustainable Development Goals

  • SDG 2: Zero hunger
  • SDG 9: Industry, innovation, and infrastructure
For detailed description of each attribute and parameter, check the AgriTech Observatory Taxonomy >

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Source: FAO AgriTech Observatory

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Source: FAO AgriTech Observatory

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