Description
OLX.ba is a centralized marketplace in Bosnia and Herzegovina, which functions as both a mobile application and an e‑commerce website, enabling users to conveniently buy and sell a wide range of agricultural and non‑agricultural products. The marketplace offers a variety of products from drones, agricultural machinery and equipment supplies, sensors, agricultural books, and food products, among others. According to online resources, OLX.ba operates in 40 countries.
Technology
The solution is available both as a desktop web and mobile application. Users can either sell or buy products on the website. Online visitors can either use the filter function to search for products and use the tagged categories to simplify their search process. Available information on each product listing includes ID number, the location and duration of delivery, number of product views, as well as suggestions for similar items. According to online services, OLX.ba operates in 40 countries.
Target
Provided that the marketplace offers a variety of products, the solution’s main beneficiaries span from smallholder farmers and producers, consumers, distributors, and import and export companies. The mobile application of OLX.ba has received more than 1 million downloads on mobile a providing online stores.
Business model
OLX.ba generates revenue through markup on featured services. In addition to markup on featured services, OLX.ba earns revenue through advertising placements and premium listing options that provide greater visibility for sellers.
Impact
The solution aims to provide access to agricultural products and other goods in the country. The category ‘agriculture’ alone houses 56 346 results as of October 2025.
Four Betters
Better production
Better nutrition
Better life
