Description
ÇİFTÇİ computer was a PC designed to provide farmers with essential information and services. The PC was equipped with selected desktop software applications that could empower users to make informed decisions about buying inputs and selling produce alongside tools offering daily meteorological updates, crop insights, and real-time market prices. The interface encouraged self-sufficiency, connecting farmers with Agricultural Engineers and Veterinarians for expert advice.
Technology
ÇİFTÇİ computer included the possibility to access market prices, ad placement, and expert consultations. The initiative incorporated broadcasting technology through Agricultural TV channels, offering farmers valuable insights.
Target
Smallholder farmers were the core beneficiaries, as the initiative was designed to be easily accessible and usable by individuals with limited technology exposure.
Business model
Prices were not disclosed.
Impact
ÇİFTÇİ computer is no longer operational, but its previous goal was to positively impact farmers by enhancing knowledge, market opportunities, financial resilience, and sustainable agriculture.
Partners
Grundig Global; Arçelik Beko; Intel
Four Betters
Better production
Better environment
